Posts by amasite
The Marketing Mix
by Doug Engel As a marketing professional, I feel it is important to be able to offer my clients access to whatever various types of marketing will work best…
Read MoreMeet the AMA Board: Sean Halter
Sean Halter is the Immediate Past President for AMA Tampa Bay. Sean has been helping companies, big and small, grow their business for almost 15 years through creative use of…
Read MoreDo You Know the Key Processes to Successful Email Marketing?
by Nick Zivolich There are 10 emails waiting in your inbox. Do you have time to read all 10? Of course not, who does! Which ones are you going to…
Read MoreHow Do You Define Marketing?
by Greg Millman, President AMA Tampa Bay If you are reading this blog, it is likely you are a marketing professional. Hopefully, you are also a member of AMA…
Read MoreTypes of Resumes
Have you ever experienced frustration with the traditional outline for resumes? Maybe you've noticed that your particular skill set and work history isn't put in its best light when you…
Read MoreMarketing to Gen Y: Best Techniques
If you're hoping to appeal to today's teens and twenty-somethings, you're going to need to develop some new tricks. Although this generation has money to spare – and they enjoy…
Read MoreMarketing Trends to Look for in 2012
A new year brings new resolutions, expectations and, in marketing, a shift of focus from the year's end to the year that lies ahead. The New Year is a time…
Read MoreTop Reasons Companies Fear Social Media (And Why They Shouldn’t)
Social media isn't just for the 20 and under crowd anymore. Every day more businesses and publicly facing personnel create Facebook pages, Twitter accounts, and LinkedIn profiles. Although some companies are understandably…
Read MoreBest Ways to Stretch Your Marketing Budget
You may not have the marketing budget you dream of, but even a modest amount of cash set aside to spread the word about your brand can make a difference…
Read More8 Holiday Marketing Mistakes to Avoid
December is almost halfway over, and hopefully your holiday marketing efforts are in full swing. While families slow down and enjoy each other’s company during this time of year, many…
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