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Digital Marketing
Articles from AMA Tampa Bay in Digital Marketing.
Latest articles
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Google’s AI Mode Ads Just Went Global. Here’s What Marketers Need to Know
Your Search and Shopping ads are already showing up inside Google’s AI answers, and you can’t opt out. Here’s how to stay in control.
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Strategies for Building Brand Loyalty in Competitive Markets
Brand loyalty is a central component of business success in today’s market. It refers to customers repeatedly choosing your products or services over those of your competitors. Building loyalty can…
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The Role of Data Analytics in Driving Marketing Decisions
by Emma Jones When information is abundant and consumer behavior constantly evolves, businesses must leverage every tool to stay competitive. One such tool that has become indispensable in marketing is…
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Leveraging Video Marketing for Maximum Impact
One of the most successful forms of online advertising is video marketing, and this is no secret. Organizations, now more than ever, are starting to realize the potential of video…
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The Impact of Influencers
Why this new way of Marketing is here to stay… a while! The term “influencer” is not new by any means; it has been around since the 1600’sand the term…
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7 Things People Dislike About Your Digital Marketing Strategy
Gone are the days of static, one-dimensional roadside billboards and old-school junk mail. With the expansion of the modern marketer’s toolkit, reaching prospective customers is easier than ever before. However,…
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5 Ways to Incorporate Video into Your Marketing Strategy
In today’s social media-driven world, brand leaders are using dynamic content marketing strategies across active blogging, engaging social, podcasting and more. As you build your content distribution channels, link onto…
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Where to Begin? Getting through Brain Block
Creating content, especially on the scale many businesses are doing now, can be exhausting. What do you do when you feel like you just can’t anymore? Here are 4 tips…
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