Making Big Data Useful

You may know about Big Data, but do you know how to make it useful for you and your business? Big Data is a phrase that's getting a lot of…

Read More

Hispanics & Social Media

Social media is a growing influence among the Hispanic demographic. Are you making the most of it? If your social media marketing strategies aren't targeting the large Hispanic demographic in…

Read More

Current Trends in Holiday Marketing

Are your holiday marketing efforts really reaping the results you want? Many businesses receive a large majority of their annual business during the holiday season. If this is true for…

Read More

Signs Your Business Needs Rebranding

Is your brand drawing in new business and instilling loyalty in existing customers? There are few things more important to your professional success than the branding of your business. Is…

Read More

Meet the AMA Board: Ann Sullivan

Ann Sullivan is director of client services at Genesis Direct and the former AMA Tampa Bay Treasurer. Here is a look into the marketing mind of Ann and her goals…

Read More

The Marketing Mix

by Doug Engel   As a marketing professional, I feel it is important to be able to offer my clients access to whatever various types of marketing will work best…

Read More

Meet the AMA Board: Sean Halter

Sean Halter is the Immediate Past President for AMA Tampa Bay. Sean has been helping companies, big and small, grow their business for almost 15 years through creative use of…

Read More

How Do You Define Marketing?

  by Greg Millman, President AMA Tampa Bay If you are reading this blog, it is likely you are a marketing professional.  Hopefully, you are also a member of AMA…

Read More