Marketing to Latin Customers

The United States is becoming more racially and ethnically diverse every day. It is important that companies recognize these changes in the ethnic makeup of our country so they can…

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The Changing Face of the Web

For years, Google searches, e-mails, and instant messages dominated the internet. Those looking to make a space for themselves or their businesses in cyber space would sign up for a…

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Is Bing Gaining on Google?

Since the launch of Microsoft Corporation’s new search engine, Bing, in June of 2009, the blogosphere has been abuzz with the question: Can Bing topple Google? Some say yes and…

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Outdoor Advertising: Explore Your Options

Thanks to the technological revolution, the sky is the limit where outdoor advertising is concerned. Laser graffiti splashed across buildings in London, advertising on runway couture in Johannesburg, and an…

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