Branding
1st AMA Tampa Bay Hall of Fame Award goes to…
The AMA Tampa Bay’s first Hall of Fame Award goes to……. At the Marketer of the Year awards ceremony on March 23rd, the Publix marketing team will be honored as…
Read MoreThe Marketing of Craft Beer
In honor of our upcoming event at 3Daughters Brewing in St Pete on December 3rd, we are exploring the booming craft beer industry. According to Brewers Association, Florida ranks 5th in…
Read MoreGetting to Know AMA Tampa Bay’s New President Chris Bush
Bush Believes that engagement with diverse membership and community will lay groundwork for the marketing industry in Tampa. Chris’ Career Chris Bush, Director of National Integrated Media Sales at…
Read MoreMeatloaf Rebranding Finale: How to Make Meatloaf More Exciting
In attempt to help our buddy, American Meatloaf rebrand himself, we have looked at many beloved loaves around the world as exemplars in hopes that our Loaf will gain…
Read MoreMarketing vs. PR Event Recap & Key Takeaways
The marketing vs. PR debate of 2015 is over. All panelists left free of black eyes and other wounds. If you’re looking for war, watch Game of Thrones instead of…
Read MoreMeatloaf Rebranding Underway: Part 5 – The Philippines
Filipino Loaf: Embutido In our meatloaf rebranding mission, we’ve traveled the world to look at countries where Loaves are extremely popular and not playing second fiddle to another food (as…
Read MoreMeatloaf Rebranding Underway: Part 4 – Iran
In our ongoing Meatloaf rebranding mission (Meatloaf is affectionately known as Loaf), we have studied Loaves in Bulgaria, Germany, France, Italy, and Britain. Loaf was dead set on going on a…
Read MoreRebranding Port Tampa: Q&A with Port Tampa Bay’s Karl Strauch
Have you registered for our April 16th event – Repositioning a Global Brand: A Case Study on Port Tampa Bay – with guest speaker Karl Strauch, VP of Branding Development…
Read MoreMeatloaf Rebranding Underway: Part 3 – Central and Eastern Europe
In the mission to rebrand our friend, American Meatloaf, we looked at Loaf’s cousins in Western Europe to see why they are so loved and what American Loaf can learn…
Read MoreNew AMA Tampa Bay Job Board
Along with the launch of our new branding and website redesign, AMA Tampa Bay is proud to announce we’ve also revamped our Chapter’s Job Board – making it easier-than-ever for…
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