Posts by amasite
The AMA Tampa Bay Winning Super Bowl Ad Is…..
AMA Tampa Bay members gathered to hear advertising expert Scott Sheinberg, Executive Vice President of 22squared, discuss Super Bowl Advertising. We watched 16 ads and voted on one winner. With many…
Read More1st AMA Tampa Bay Hall of Fame Award goes to…
The AMA Tampa Bay’s first Hall of Fame Award goes to……. At the Marketer of the Year awards ceremony on March 23rd, the Publix marketing team will be honored as…
Read MoreA Personal Perspective on Super Bowl Commercials and More
As a preview for the 2nd Annual Big Game Ad Watch Party (click here for more information), we did a short interview with our emcee Scott Sheinberg, Executive VP of…
Read More3 Notable Marketing Campaigns from January 2016
3 Notable Campaigns in January 2016! Below you will find three notable marketing campaigns that are in full swing this month! Each campaign is remarkable in its own way, but all…
Read MoreTampa Bay Lightning: Transforming a Brand… Event Recap
One hundred AMA Tampa Bay members and guests gathered for a lunch event at Amalie Arena on January 13. We sat in the beautiful club seating section where we could…
Read MoreMarketer of the Year, Application Guide
Step-by-Step Guide to the Application Process Don’t Delay…Submit Today! Deadline is January 27!Almost a week until the application deadline. Not sure how to start? The Marketer of the Year (MOY)…
Read MoreTampa Bay Lightning: The Master of Experience Marketing
Things are used, replaced, and then forgotten. Experiences remain in the mind for a lifetime. We, AMA members, market brands, products, and services and we are experts at it…but many…
Read MorePursuit of Sports Fan Engagement
The Tampa Bay Lightning took the #3 spot in ESPN Magazine’s 2015 Ultimate Standings, Go Bolts! The Lightning beat out legendary franchises such as the Dallas Cowboys, Chicago Bulls, and…
Read MoreFacebook: Interactive Articles
Facebook’s Instant Articles provide publishers the opportunity to insert fast, interactive articles in Facebook news feeds. Publishers like the New York Times, Buzzfeed, and National Geographic were some of the…
Read MoreThe Marketing of Craft Beer
In honor of our upcoming event at 3Daughters Brewing in St Pete on December 3rd, we are exploring the booming craft beer industry. According to Brewers Association, Florida ranks 5th in…
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