Posts Tagged ‘Marketing’
My business: Eco-Friendly or Eco-Heroe?
Protect the environment. Three powerful words that surround our daily lives. We constantly hear: These measures definitely do help our environment, but are they enough? From a young age, we…
Read MoreVisual marketing and communications: Setting your plan in motion
By Mike Stephenson More than 60 percent of marketers and small business owners say they plan to invest more in video marketing this year. Visual marketing and communications are…
Read MoreVisual marketing and communication: It’s important to show your work
By Mike Stephenson Your Facebook feed is cluttered with photos, videos and graphics. Your attention constantly bounces from checking your Twitter feed to skimming your email to thumbing out a…
Read MoreRuss Klein Introduces 4 Marketing Practices to Give Your Strategy a Boost
As marketers, some of us have heard of design targeting, tension advertising, social currency, and integrated marketing. What do they mean? Why do they constitute best practice thinking? American Marketing…
Read More1st AMA Tampa Bay Hall of Fame Award goes to…
The AMA Tampa Bay’s first Hall of Fame Award goes to……. At the Marketer of the Year awards ceremony on March 23rd, the Publix marketing team will be honored as…
Read MoreTampa Bay Lightning: The Master of Experience Marketing
Things are used, replaced, and then forgotten. Experiences remain in the mind for a lifetime. We, AMA members, market brands, products, and services and we are experts at it…but many…
Read MorePursuit of Sports Fan Engagement
The Tampa Bay Lightning took the #3 spot in ESPN Magazine’s 2015 Ultimate Standings, Go Bolts! The Lightning beat out legendary franchises such as the Dallas Cowboys, Chicago Bulls, and…
Read MoreThe Marketing of Craft Beer
In honor of our upcoming event at 3Daughters Brewing in St Pete on December 3rd, we are exploring the booming craft beer industry. According to Brewers Association, Florida ranks 5th in…
Read MoreMeet Our Sponsor Odato Marketing Group
“G-r-r-eat” and Always Getting Better About Rich “They’re G-r-r-eat!” “Please don’t squeeze the Charmin.” “You ate it, Ralph!” These classic lines from a golden age of advertising…
Read MoreMarketing vs. PR Event Recap & Key Takeaways
The marketing vs. PR debate of 2015 is over. All panelists left free of black eyes and other wounds. If you’re looking for war, watch Game of Thrones instead of…
Read More