Posts Tagged ‘AMA Tampa Bay’
Consumer Behavior
Understanding the way consumers think, act, feel and make decisions can be a great tool in marketing. Marketing strategies and campaigns can be improved or altered to effectively reach or…
Read MoreWhat’s the Buzz on Daily Deals Benefiting Businesses?
Daily deals or group buying sites like Living Social and Groupon have become extremely popular among consumers, but you may ask, “Can this discount model work in the B2B segment…
Read MoreCreative Advertising Placements (and why they work!)
Have you ever been in the bathroom stall and noticed a plaque full of advertising? You probably read it, too! How about when you’re pumping gas at the gas station?…
Read MoreIncreasing Your Networking Opportunities with a Guest Blog
AMA membership provides a great deal of opportunities for professionals here in the Tampa Bay area. One advantage that comes with membership is the ability to network with other professionals.…
Read MoreGetting in on Cell Phone Applications
We live in a technology oriented society. Four-year-olds can surf the web with ease, flat screen televisions are installed in gas stations, and millions of Americans now cannot live without…
Read MoreHow to Use Search Engine Marketing
You’ve spent countless hours creating a website for your business. It has a professional, eye-catching design. It contains useful, rich content, and convincing copy about your products and services. So…
Read MoreThe Marketing Value of Corporate Sponsorships
Corporate sponsorships might be the marketing solution you are looking for. They can help your business achieve wider visibility and name recognition in your local community. These sponsorships are often…
Read MoreThe Seven Deadly Sins of Email Marketing
In our increasingly technological world, email, blogs, mobile marketing and videos are the way of the future. With direct mail campaigns set to drop 17% during 2011, the marketing budgets…
Read MoreGetting Ahead From Behind
There has been a lot of talk on the national level about a rebounding economy and an optimistic outlook for 2011. While we are obviously glad to hear this, we…
Read MoreLeveraging Trends
Marketing is about communicating with people and getting the word out about your brand. In order to effectively communicate, a marketer must know what the people they are talking to…
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