Local News
Meatloaf Rebranding Underway: Part 4 – Iran
In our ongoing Meatloaf rebranding mission (Meatloaf is affectionately known as Loaf), we have studied Loaves in Bulgaria, Germany, France, Italy, and Britain. Loaf was dead set on going on a…
Read MoreLocal Branding: What I learned from Tampa Bay Business Journal (TBBJ)
Small Business Saturday is long gone, but that tiny jewelry store on Main Street is still your bread and butter and people seem to pass by without noticing it. So…
Read MoreVolunteer of the Quarter – Q4 2014
Once a quarter AMA Tampa Bay recognizes one volunteer who stands out from the others, and for the fourth quarter of 2014 this volunteer is Josh Tahan, Director of Digital…
Read MoreWhy Rebrand AMA Tampa Bay?
We have been slowly rolling out rebranding plans that include our website and logo, among other things. Many of you have asked a very simple, but important question: “Why rebrand?”. Here are…
Read MoreAMA Tampa Bay Member Spotlight, March 2015: Andrea Nieman
Each month, the AMA Tampa Bay features a member in our Member Spotlight. We have a diverse membership base with marketers representing many different disciplines and industries. Our Member Spotlight…
Read MoreFebruary Event Recap | A Look Back at the Most Expensive Ads of the Year
What’s so exciting about the Super Bowl? The football game, the half-time show, and the commercials! You can put those three in the order of importance that best suits your…
Read MoreGlass Bottom Boat Approach: Rebranding AMA Tampa Bay
“Glass bottom boat” is a term being used quite a bit among AMA Tampa Bay volunteers. What exactly does it mean? The term is a metaphor to describe a philosophy and set of…
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