Archive for October 2012
6 Characteristics of a Good Blog
Put your best face forward on your blog! Creating a blog for your company is a great way to keep in touch with your loyal customers, attract new business, and…
Read MoreMeet the AMA Board: Ann Sullivan
Ann Sullivan is director of client services at Genesis Direct and the former AMA Tampa Bay Treasurer. Here is a look into the marketing mind of Ann and her goals…
Read MoreThe Marketing Mix
by Doug Engel As a marketing professional, I feel it is important to be able to offer my clients access to whatever various types of marketing will work best…
Read MoreTips for Keeping Your Market Current
Don't let your marketing efforts go stale! We know it's hard to let go of marketing campaigns that served you well in the past, but tired slogans, graphics, and concepts…
Read MoreMake Your Marketing “Greener” and Save Money
How much do you spend, and waste, on your advertising campaigns? You no longer need to sacrifice trees or finite energy sources to spread word about a business. As more…
Read MoreAMA Event Recap: 4 Marketing Trends Brands Can Not Ignore
Just in case you missed it last week, Bernie Borges delivered an excellent and informative presentation about marketing trends you need to be paying attention to: Social Business Employee Branding…
Read More