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Marketing the McDonald’s Way. Learn how Tampa based McDonald’s Franchisee – Caspers Company – delivers nearly 30% higher revenue than the national average for McDonald’s Restaurants.
McDonald’s is the largest fast food chain in the world. They serve 68 million customers per day in 120 countries from more than 35,000 restaurants. If you visit a McDonald’s…
Read MoreCongratulations AMA Tampa Bay Marketer of the Year Recipients!
The American Marketing Association of Tampa Bay hosted their 2nd annual Marketer of the Year awards last night. What a memorable night, mingling with so many amazing marketers from the…
Read MoreAnnouncing Marketer of the Year Finalists
Finalists are Announced for the 2016 Marketer of the Year Awards The AMA Tampa Bay Marketer of the Year Finalists have been announced! These are Tampa Bay’s most prestigious brands and…
Read MoreVisual marketing and communications: How to make photos and graphics
By Mike Stephenson With visual marketing and communications becoming dominant, more and more companies are focusing on the how to of incorporating visual content into their efforts to get their…
Read MoreMarketer of the Year – If not you then who, if not now, then when?
The American Marketing Association exists to unite a community of professional marketers in an unparalleled discussion on marketing excellence. No other organization provides more ways for marketers and academics to…
Read MoreVisual marketing and communication: It’s important to show your work
By Mike Stephenson Your Facebook feed is cluttered with photos, videos and graphics. Your attention constantly bounces from checking your Twitter feed to skimming your email to thumbing out a…
Read MoreFebruary Keynote Luncheon Event: Does Your Brand Need a Makeover?
Every brand needs a refresh once in a while, but doing so successfully may not be what you think. We often associate rebranding with a new logo, colors, and copywriting……
Read MoreMicrosoft® Event Recap: Tell Your Story Through Customer Experiences
By Erin Hardy. AMA Tampa Bay welcomed Miri Rodriguez (@MiriRod), Microsoft’s Delivery Development Lead in Social Media and Communities, as the guest speaker on Thursday, January 26. Approximately 100 attendees…
Read MoreAMA Tampa Bay launches #MOYAMA contest
By Mike Stephenson The AMA Tampa Bay Marketer of the Year event is approaching and here’s your chance to help. Share hashtag #MOYAMA between now and Feb. 15 to help…
Read MoreGolfers: Let’s Support USF AMA Chapter Students while playing Golf!
The American Marketing Association has collegiate Chapters across the country that provide student members the opportunity to gain practical marketing experience before they enter the workforce. Our local USF AMA…
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