Archive for December 2010
Information Influences Perception
Consumers tend to do some research, especially before they make a major purchase. The question for marketers becomes how to get your products in front of consumers during this research…
Read MoreA Look Ahead
2010 is wrapping up quickly. We hope your holiday marketing campaigns are proving to be successful and your fourth quarter is finishing on a bright note. Next year will present…
Read MoreThe (Advertising) Revolution Will Be Televised
Technology and lifestyle trends are working together to change advertising. They are making significant alterations to how marketing communications are developed and delivered. Advertising is not static; it will constantly…
Read MoreLeveraging Trends
Marketing is about communicating with people and getting the word out about your brand. In order to effectively communicate, a marketer must know what the people they are talking to…
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