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Learn How to Speak Google Search Language by HubSpot

By Anne Myers | January 29, 2019

Boston native, out of the cold, Kevin O’Dea from HubSpot shared SEO tactics with a packed room of marketers on September 17th.  As the keynote speaker for the Tampa Bay…

Are you protecting your customers?

By Scarlett Lopez | January 22, 2019

Companies around the world are driving digital initiatives that help deliver business in more efficient and effective ways. The digital era has helped marketers participate in a two-way conversation instead…

Volunteer of the Quarter: Sabrina Godfrey

By Anne Myers | December 3, 2018

Congratulations to our Q3 Volunteer of the Quarter – Sabrina Godfrey! Sabrina serves as the Director of Social Media on the Communications team for AMA Tampa Bay, and is an…

The Top Four Reasons Millennials Love Getting Direct Mail

By Anne Myers | November 29, 2018

As online advertising channels become ever more crowded vying for consumers’ attention, direct mail remains a steadfast and reliable advertising medium for reaching your perfect consumer. Despite society’s love of…

Influencer Marketing is Here to Stay

By Anne Myers | November 27, 2018

The influencer marketing industry has increased rapidly over the past few years. While some argue that the industry has become widely over saturated, influencer marketing is certainly here to stay.…

Help Others, Help Yourself, and Enjoy Every Minute of It!

By Anne Myers | November 8, 2018

Have you thought about volunteering, but just haven’t had a chance to make it happen yet?  You’re not alone… it’s a commitment that’s difficult to make when you consider how…

Direct Mail Marketing Strategies for 2019

By Anne Myers | October 29, 2018

Our long-time direct mail and printing sponsor, Genesis Direct, has some insight into direct mail marketing strategies for 2019. Read on to learn why you should be considering direct mail…

What Does the Future of Customer Experience Look Like?

By Anne Myers | October 25, 2018

AMA Marketing News looked at 10 industries to find out how CX is evolving. What we found: More technology, more speed and higher expectations will force companies to evolve or…

2018 Marketer of the Year Q&A

By Anne Myers | October 19, 2018

It’s nearly that time again – the time to start thinking about your company’s results-driven work that could make you the next Marketer of the Year! With our submission period…

Marketing a #1 Tourism Destination: Visit St. Pete/Clearwater

By Anne Myers | September 28, 2018

Visit Dubai or the American Tropics, St. Pete/Clearwater, which one will it be? Yep. You heard it here. Our very own hometown is a worldwide sought out destination. Travelers from…