Meet the AMA Board: Jennie Jordan
Jennie Jordan is the VP of Volunteers for AMA Tampa Bay and works for the Girl Scouts, building membership and managing volunteers. Here is a look into the marketing mind…
Meet the AMA Board: Ann Sullivan
Ann Sullivan is director of client services at Genesis Direct and the former AMA Tampa Bay Treasurer. Here is a look into the marketing mind of Ann and her goals…
The Marketing Mix
by Doug Engel As a marketing professional, I feel it is important to be able to offer my clients access to whatever various types of marketing will work best…
Tips for Keeping Your Market Current
Don't let your marketing efforts go stale! We know it's hard to let go of marketing campaigns that served you well in the past, but tired slogans, graphics, and concepts…
Make Your Marketing “Greener” and Save Money
How much do you spend, and waste, on your advertising campaigns? You no longer need to sacrifice trees or finite energy sources to spread word about a business. As more…
AMA Event Recap: 4 Marketing Trends Brands Can Not Ignore
Just in case you missed it last week, Bernie Borges delivered an excellent and informative presentation about marketing trends you need to be paying attention to: Social Business Employee Branding…
Meet the AMA Board: Sean Halter
Sean Halter is the Immediate Past President for AMA Tampa Bay. Sean has been helping companies, big and small, grow their business for almost 15 years through creative use of…
CUSTOMER SERVICE: Keys to Success
by Jennie Jordan “Customer no service.” Have you ever said to yourself, “How do they stay in business?” Have you ever been caught in an auto-answer hell desperately pressing “0”…