Tag: internet marketing

Top Reasons Companies Fear Social Media (And Why They Shouldn’t)

Social media isn't just for the 20 and under crowd anymore. Every day more businesses and publicly facing personnel create Facebook pages, Twitter accounts, and LinkedIn profiles.  Although some companies are understandably hesitant about dipping their toes in these foreign waters, it could mean new levels of success for your business. Here are the top miscalculated reasons

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5 Ways LinkedIn Can Benefit Your Business

If you’re looking for a way to build an online presence for your business, signing up for the social networking site LinkedIn might be your first step. Unlike other internet social scenes, such as Facebook or Twitter, LinkedIn is designed specifically with businesses and professionals in mind. You won’t need to wade through seas of

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Don’t Forget the Second “P”: The Changing Face of Distribution

Business students often learn about the four P’s of marketing: product, place, price, and promotion. In order to make a sale, all four principles must line up for the potential buyer. Today, these four principles are adapting to a world with lightning-fast technology and international audiences. Businesses that don’t take advantage of the global online

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