Tag: demographics

Hispanics & Social Media

Social media is a growing influence among the Hispanic demographic. Are you making the most of it? If your social media marketing strategies aren't targeting the large Hispanic demographic in Tampa Bay, you are missing out. Hispanics currently make up the the largest portion of social media users when compared to all other ethnicities. If

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Powerful Trends in Marketing to Women

Are your marketing campaigns convincing women to take a chance on your product or service? The world is changing rapidly, but one thing has stayed the same: women still make up one of the largest and most influential demographics in America. In the typical household, it is the matriarch who does most of the shopping

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Tips for Reaching the Fast-Growing Hispanic Market

Who are your advertisements reaching? We live in a diverse community, and it would be a mistake for businesses to only advertise to one racial demographic.The Hispanic market is expanding in Tampa Bay. How are you reaching out to this group? Try some of our tips! Cross the language barrier. Try creating some Spanish advertisements

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Marketing to Gen Y: Best Techniques

If you're hoping to appeal to today's teens and twenty-somethings, you're going to need to develop some new tricks. Although this generation has money to spare – and they enjoy spending it – creating a marketing plan that captures their interest can be tricky business. These consumers turn their noses up at any advertisement strategy

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