Tag: Chapter Rebranding

Getting to Know AMA Tampa Bay’s New President Chris Bush

 Bush Believes that engagement with diverse membership and community will lay groundwork for the marketing industry in Tampa.   Chris’ Career Chris Bush, Director of National Integrated Media Sales at Valassis, is the newly elected President of AMA Tampa Bay and a five-year member. Bush has remained with Valassis for over 30 years and began

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Meatloaf Rebranding Underway: Part 3 – Central and Eastern Europe

In the mission to rebrand our friend, American Meatloaf, we looked at Loaf’s cousins in Western Europe to see why they are so loved and what American Loaf can learn from them. Now, we’ll take a look at the Loaves in Central and Eastern Europe and see what inspiration they can provide for our Meatloaf

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Why Rebrand AMA Tampa Bay?

We have been slowly rolling out rebranding plans that include our website and logo, among other things. Many of you have asked a very simple, but important question: “Why rebrand?”. Here are just some of the comments:     Explaining Reasons for Rebranding In order to provide more perspective,  some board members and volunteers have chimed in:

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Glass Bottom Boat Approach: Rebranding AMA Tampa Bay

“Glass bottom boat” is a term being used quite a bit among AMA Tampa Bay volunteers. What exactly does it mean?  The term is a metaphor to describe a philosophy and set of goals that will benefit our local marketing community in the long term. It involves rebranding AMA Tampa Bay, building a digital hub, a strong community,

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The Pieces of Our Online Community Puzzle: Rebranding AMA Tampa Bay

Listen up, AMA Tampa Bay members! We’re gearing up to do some serious community building online. Last week, we announced the selection of Fry Hammond Barr to help us build our website, an essential piece to our overall goal of rebranding AMA Tampa Bay. What our Online Community Building Will Entail First, we plan to set

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