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DTSTART;TZID=America/Halifax:20210428T120000
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CREATED:20210412T212659Z
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SUMMARY:Reinvent your Organization and/or Product to Meet your Niche Audience
DESCRIPTION:Neuromarketing – The new brain science promoting ideas\, products and change\n	\n	\n\n\n\n	\n\n\n			\n	\n	\n		\n		Attention\, Persuasion\, Obsession - The new brain science promoting ideas\, products and change presented by Rich Odato and Edward Barr\n	\n	\n\n\n	\n		\n	Rich & Ed will share with you: \n\n	\n\n\n	\n		\n	\n				\n					\n			\n						How the brain rations attention 					\n	\n	\n\n\n	\n		\n	\n				\n					\n			\n						The most important biases driving customer behavior 					\n	\n	\n\n\n	\n		\n	\n				\n					\n			\n						How to promote ideas\, products and change using this knowledge \n					\n	\n	\n\n\n\n			\n	\n	\n		\n	\n				\n					\n	\n	\n\n\n\n	\n\n\n			\n	\n	\n		\n		About this event\n	\n	\n\n\n	\n		\n	This event is about three things that can build your career\, fulfill your desires\, or even save your life: attention\, persuasion\, and obsession. Those who excel at these things thrive\, while those who do not\, struggle. Whether you are a marketer\, a business leader\, a politician\, building a new non-profit\, third from the bottom in a stack of 200 resumes\, or addressing countless other roles\, challenges\, and objectives\, this knowledge will help you become more effective. By improving your understanding of brain science and human nature\, you will learn to develop the concepts\, words\, phrases\, visuals\, and tactics that help you gain attention in a crowded and noisy world. \n\n	\n\n\n	\n		\n			\n							Register Now\n						\n			\n\n	\n\n\n\n	\n		\n	\n\n\n	\n						\n		\n\n			\n	\n	\n		\n		Speakers\n	\n	\n\n\n\n	\n\n\n			\n	\n\n			\n	\n	\n		\n	\n				\n					\n	\n	\n\n\n	\n		\n	Rich Odato\nRich Odato\, founder and president\, of Odato Marketing Group. Odato Marketing Group is a 12x AMA Marketer of the Year and 2x Grand Marketer winner. We're proud to say we were doing content when content wasn't cool\, and video marketing before YouTube went HD. While we focus on driving revenue and growth\, we never lose sight of the big picture -- building valuable brands that excite customers\, engage teams\, and thrive in disruptive times. Clients include market leaders and challenger brands: hospitals\, universities\, B2B and specialty manufacturing companies\, healthy consumer products and more. \n\n	\n\n\n\n			\n	\n	\n		\n	\n				\n					\n	\n	\n\n\n	\n		\n	Edward Barr\nEdward Barr\, author\, and professor\, Carnegie Mellon University\, former CMO. Ed has served as CMO for a Carnegie Mellon University (CMU) start-up and in other corporate marketing executive roles. An AMA Pittsburgh "Educator of the Year" winner\, Ed has taught at CMU for over 25 years and has taught executives all over the world. He has an active consulting practice\, as well\, and is the author of several books. \n\n	\n\n\n\n	\n\n	\n		\n			\n							Register Now
URL:https://amatampabay.org/event/reinvent-your-organization-and-or-product-to-meet-your-niche-audience/
LOCATION:Zoom Meeting
CATEGORIES:Sarasota
ATTACH;FMTTYPE=image/jpeg:https://amatampabay.org/wp-content/uploads/2021/04/2021-04-28-Sarasota-Event-1.jpg
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