Category: Uncategorized

5 Ways to Use Instagram Stories for Your Brand

In recent years, Instagram stories have dominated the playing field when it comes to photo and video sharing apps. Sharing stories is no longer just for millennials either. Over 64% of people ages 18 to 29 and 40% of people ages 30 to 49 in the United States use the app. Not to mention, 250

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4 Tips for Creating Brand Identity

If you tried two unlabeled sodas, would you be able to distinguish Coke from Pepsi? Most people cannot. However, if a Coke and Pepsi were both put in front of you, would you have a preference? Most people would choose Coke. This is the impact of having a powerful brand identity. When consumers explain why

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7 Ways You’re Harming Your Website Without Realizing It

Your website is your baby. It impacts your reputation, generates leads, builds credibility, and answers questions, and more. If you’re not a developer or an SEO, there’s a chance that your website could have problems that you don’t recognize and that Google is penalizing you in search rankings. Here are seven common mistakes businesses make

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The Truth About SEO – Debunking The Damaging Myths That Too Many Marketers Believe

Unfortunately, the SEO world is like the Wild West… many marketers who hire SEO “experts” are taken for a bumpy (and expensive) ride. (Yeehaw…no thanks!) SEO is cloaked in so much confusion that it’s easy for SEO firms, freelancers and developers to get away with doing poor SEO while still managing to collect money from

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VR Can Drive Revenue, Profit and Customer Loyalty

NEW DATE FOR THIS EVENT IS NOVEMBER 16TH. If you’ve ever seen the movie Night at the Museum starring Ben Stiller, you saw a CMO’s worst nightmare as the Museum of Natural History in NYC is portrayed as a metaphorical dinosaur whose static historical representations were quickly becoming no match for today’s digital avatars. That

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