Month: March 2019

On the Rise: AI, Chatbots, and Voice Search

The digital era is fascinating and continuously evolving. Who would have ever thought that we could have virtual assistants like Siri and Alexa? Cryptocurrency, online shopping, googling, video chatting, and texting are terms that have been added to our daily vocabulary. There is no doubt that the digital era has changed our way of thinking, working, interacting, shopping

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Volunteer of the Quarter: Janet Williams

Congratulations to our Q1 Volunteer of the Quarter – Janet Williams! Janet serves as the Creative and Brand Director on the Communications team for AMA Tampa Bay, and is an essential member of our volunteer team. She has a huge responsibility in making sure that AMA Tampa Bay continues to develop brand recognition in unique

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Marketer of the Year – MOY 2018

Are you ready for the Marketer of the Year Awards? We hope you are as excited as we are. For the fourth consecutive year, Tampa Bay’s American Marketing Association will be presenting its Marketer of the Year- MOY Awards, to recognize and celebrate marketers that had outstanding campaigns throughout 2018. The MOY Awards welcomes agencies,

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The Three Reasons Direct Mail Delivers the Best ROI

When planning your next marketing campaign, you may be considering which marketing channels to use. For decades, direct mail has proven to perform time and time again, delivering business results. While the hype around newer marketing channels such as social media increases, direct mail marketing continues to deliver profitability as a highly effective direct channel

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