Month: May 2018

Developing Your Brand’s Website: Four Crucial Steps

Developing Your Brand’s Website: Four Crucial Steps   For any business or organization, the website is a crucial aspect of the brand. It only takes a few seconds for a visitor to form an opinion based on a first impression. Your website can lure them in and help them become a potential customer, or it

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Social Influencer Marketing and Why It’s On The Rise

Social Influencer Marketing and Why It’s On The Rise Last year, influencer marketing was one of the top social trends, with its growth expecting to increase in the next year. Research shows that influencer marketing can create up to a 960% return on investment, but this is really dependent on the successful execution of an

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Why Everyone Needs a Social Media Strategy

Why Everyone Needs a Social Media Strategy   Among all age groups, people aren’t just connecting with their friends and family on social media anymore. Two-way communication between people and brands has occupied a large part of the social media landscape. Almost two-thirds of U.S. adults use Facebook, and three-quarters use YouTube. The growing use

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How Much Do Marketers Make in 2018?

How much do Marketers make in 2018? Take a look at this article that looks at salaries of Marketers in 2018, and shows how the industry is changing and growing.     https://www.ama.org/publications/MarketingNews/Pages/how-much-do-marketers-make-2018.aspx