Month: December 2012

The Important Stuff: Prioritizing Your Marketing

Without consistent marketing, your business will never reach its full potential. When budget adjustments are necessary, too many business owners cut into their marketing funds. This may help free up money for the time being, but your company will suffer in the long-term if marketing isn't one of your top priorities. Marketing is Always Important

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Event Marketing and Why it’s Important

Ready to make a splash with potential customers? Create an event marketing strategy! Here's the bad news: more and more consumers are becoming blind to traditional advertisements, both on the web and in print. On the other hand, creative marketing techniques, such as event marketing, are igniting more interest in brands than ever before. Are

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Meet the AMA Board: Nick Zivolich

Nick Zivolich is the VP of Sponsorship for AMA Tampa Bay and President & Co-Founder of No Limit Marketing & Advertising, a Florida based advertising agency that works with national, regional and local clients.  Here is a look into the marketing mind of Nick and his goals for AMA Tampa Bay: 1. What is your best

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Current Trends in Holiday Marketing

Are your holiday marketing efforts really reaping the results you want? Many businesses receive a large majority of their annual business during the holiday season. If this is true for your company, your marketing plans for the next couple weeks are crucial. Are you utilizing the most popular trends this year? Mobile Marketing With the

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CUSTOMER SERVICE: Keys to Success

“Customer no service”. Have you ever said to yourself, “How do they stay in business?” Have you ever been caught in an auto-answer hell desperately pressing “0” to reach a live person? Have you ever lost a client/customer and you couldn’t figure out why? Do you know how your customers perceive your service and more

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Powerful Branding Insights from Alexis Cardona

AMA Tampa Bay was fortunate to have Transitions Global Chief Marketing Officer, Alexis Cardona speak at our last luncheon in October about branding strategies and techniques. Alexis provided powerful insight into how he guides brand management and what that means for a marketer in today's marketplace.  Here is an interview our president, Greg Millman did

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