Earlier this month we had an amazing panel event where we invited our guests to discuss the evolution in the world of media. The panelists represented top-performing outlets in the Tampa Bay Area and discussed the future of social, local, and premium advertising, new media content experiences, and the best ways to utilize current and
Month: July 2012
The Basics of Avoiding a Brand Disaster
By Sherri Ulleg Protecting and promoting the brand is an essential part of what we do as marketers every day. What does your response to a crisis say about your brand? When was the last time you really stopped to think about how much of an impact a response to a crisis can change the
Meet the AMA Tampa Bay Board: Greg Millman
We are proud to have such a great team of hard working board members on our side! So proud, we thought we would start a “Meet the Board” series to give you a small glimpse into the marketing minds of our board members once a month! We asked each board member 5 questions about marketing
Business Owners: Surprising Mistakes to Avoid When Having Your Website Redesigned
So you're giving your website a new look–great! Just don't make these mistakes. Thinking a website redesign will create new business. The vast majority of website redesigns commissioned by business owners focus on the website visual layout, graphics and colors. In almost all cases, the executive team spends hours and hours debating things like shades
