February 2011 - AMA Tampa Bay

Getting Ahead From Behind

By Michael Lorenzo | February 19, 2011 |

There has been a lot of talk on the national level about a rebounding economy and an optimistic outlook for 2011. While we are obviously glad to hear this, we…

Giving away the House

By wpengine | February 15, 2011 |

Basic knowledge of social structures or people in general dictates that people love free stuff. You can call it a promotion, a product sample or whatever you would like, but…

To Text or Not to Text

By amasite | February 9, 2011 |

With every new technology comes a new means of reaching customers. The U.S. Postal Service provided the platform for direct mail. AOL, Internet Explorer and the like made email marketing…

Whom Are You Selling to? A New Middle Class

By wpengine | February 1, 2011 |

As a society, America tends to have extravagant tastes. Consumers have traditionally been the backbone of our economy and have stood up to the challenge, many buying goods and services…