Tag: Public Relations

Marketing vs. PR Event Recap & Key Takeaways

The marketing vs. PR debate of 2015 is over. All panelists left free of black eyes and other wounds. If you’re looking for war, watch Game of Thrones instead of a Marketing vs. PR debate because the all panelists agreed that marketing and PR both need and complement each other. Panelists did disagree on some

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The Great Debate: Marketing vs. PR – An Event You Don’t Want to Miss!

Lincoln vs. Douglas, Kennedy vs Nixon, Obama vs. Romney, and now marketing vs. PR. Witness history in the making and join us on May 21st at Hilton Westshore to debate one of the most contested topics in our industry. In preparation for the debate we asked Chapter Presidents Jennie Jordan (AMA Tampa Bay) and Chad

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5 Tips in Designing a Brand Identity

Developing your brand takes time, thought and creativity. A brand can consist of an entire corporation or just a single individual. And with that brand, you are telling the masses who you are and what your company is all about all in the context of a word, phrase or image. You also want the message

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How to Use PR to Gain Attention

Even novice entrepreneurs understand the power of advertising. Paid exposure can work as an effective and far-reaching tool to familiarize the public with a company name. Few people go into business without expecting to fork over a little money for advertisements, but this isn’t the sole route to success. Skilled public relations (PR) can spread

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