Tag: online marketing

3 Notable Marketing Campaigns from January 2016

3 Notable Campaigns in January 2016! Below you will find three notable marketing campaigns that are in full swing this month! Each campaign is remarkable in its own way, but all three are using technology to gain more exposure. Personalizing Messages Toyota launched a new Facebook campaign that serves custom videos/messages to users based on their

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Facebook: Interactive Articles

Facebook’s Instant Articles provide publishers the opportunity to insert fast, interactive articles in Facebook news feeds.    Publishers like the New York Times, Buzzfeed, and National Geographic were some of the first to use this when it launched earlier this year.  However, there was some concern voiced by users upon launch. Now, Facebook listened to the

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5 Best Online Resources for Marketers

Make the most of all of the online resources available to you! When it comes to marketing on the Internet, there are plenty of resources to choose from. But how do you wade through so many webpages to find the best resources for marketers? We took a look around, and came up with a few great

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5 Online Marketing Strategies for the Restaurateur

Make your restaurant stand out with these online marketing strategies. Marketing means spreading a message, and online marketing allows businesses to share that message with customers on a personal level. How can a restaurateur make the most of marketing online? Here are five suggestions for effective online marketing strategies for restaurateurs: 1. Monitor your online

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5 Ideas for Sizzling Summer Marketing

Summer is almost here; why not revamp your marketing plans for the year's hottest season? When the weather is warmer, everyone wants to be outside to enjoy it. Whether they're going to the beach or an outdoor event, there are plenty of opportunities to market to your audience and gain more attention by doing some

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5 Tips in Designing a Brand Identity

Developing your brand takes time, thought and creativity. A brand can consist of an entire corporation or just a single individual. And with that brand, you are telling the masses who you are and what your company is all about all in the context of a word, phrase or image. You also want the message

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Email Marketing Basics for Beginners

Use email marketing as a tool to expand your customer outreach. If you're not very computer savvy, it's ok; you don't have to be. Don't let something you don't yet understand deter you from promoting your business. Think of it as a challenge and remind yourself that even though the method may be new to

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3 Tips for Marketing Your Medical Practice

You went to school to study medicine, not marketing. But that doesn't mean you can't learn a few things to help your practice. Marketing is all about people as well as their wants and needs. As a healthcare provider, you strive to keep your patients healthy and establish a relationship of care and trust. But

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5 Steps for Getting Publicity for Your Business

Learn how to avoid being left in the shadows and try these tips for getting good publicity for your business. Publicity, not to be confused with advertising, is something that can give your business's image a boost and put your name in the spotlight. They say that there is no such thing as bad publicity,

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Tips for Putting Some “Spring” Into Your Marketing Campaigns

Freshen up your dusty old campaigns with these tips. Do you keep going back to the same old ideas when it comes to planning your marketing campaigns? It can seem tedious and frustrating to rely on methods that are uninspiring because they've been done so many times. In order to keep your business thriving and

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