Tag: internet marketing

Why the Buzz on Snapchat?

Why the Buzz on Snapchat? From Marketing Land to Social Media Today, the coverage of Snapchat’s evolution is constantly in the news.  From the White House to the Emmy’s, Snapchat has been adopted for its fleeting but compelling visual experience and its strong connection with Millennials. Why all the hype? This was just a teen app

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The Hangover: How to Successfully Recover From a Social Media Mishap

Don't let a little slip-up on the internet hold you back from your goals. For all the benefits social media provides marketers and business owners, it does have one little draw back: It remembers everything. Some professionals have learned this the hard way after posting something insensitive, incorrect, or otherwise reputation-damaging. Have you ever woken

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Best Fresh New Ideas for Email Marketing

Using the same marketing strategies year after year will result in customers who are deaf to your message and immune to your approach. It pays to regularly review and update the way you interact with and incite interest in potential consumers. Consider these fresh, new ideas for email marketing and start brainstorming some ideas of

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Top Social Media Marketing Dos and Don’ts

Have you started social media accounts for your business yet? Setting up an online presence on Twitter, Facebook, LinkedIn, or a blog can create meaningful connections and communication with your customers that promotes loyalty and valuable feedback – but opening an account is only your first step. Make sure you are receiving all the benefits

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Tips to Give Your Blog Some “Oomph”

What sets your blog apart from the rest? Most online niches are oversaturated with the same information presented the same way day after day. To find more than mild success in the blog-o-sphere, you'll need to step up your efforts and provide some extra "oomph" that not only holds the reader's attention, but inspires them

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DIY SEO: Where Do I Begin?

How much traffic is your website getting? If the visitors you're pulling in are embarrassingly miniscule, or if your numbers have grown stagnant, search engine optimization (SEO) may be the push your website needs to really start working for you. What Is SEO? Many SEO practices become easier to understand, even common sense, if you

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5 Ways You Can Improve Your Online Reputation

Building an online brand and earning a solid reputation takes a lot of time and energy, but it only takes one disgruntled customer with a large enough audience of their own to leave your name tarnished. Observing, maintaining, and improving your online reputation is a crucial priority for any brand. If your name needs some

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How Can “Pinterest” Be Used for Marketing?

For the past couple of months, a new social media network called Pinterest has been steadily grabbing users left and right into its creative visually-based world. Members of pinterest collect images, often connected with outbound links or brief amounts of text, to form "boards" under many categories. Popular board topics include food, fashion, exercise, travel,

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How to Successfully Utilize the Blog-O-Sphere for Marketing

It seems like everyone has a blog now. Do you? Whereas these internet tools used to primarily house the personal thoughts and opinions of individuals, the blog-o-sphere is now filled with successful interactions between businesses and customers. Setting up your own corner of the web makes you instantly more accessible, approachable, and personable to the

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Why Content Is King in Internet Marketing

As you turn your attention toward internet marketing, there are several approaches that will get eyes on your website or online store. Search engine optimization, pay-per-click advertising, and social media involvement could all bring in a temporary influx of new viewers, but the one and only way to retain loyal visitors and create conversations is

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